Equifax Foundation Sponsors “My Money Mentors” Series to Foster Financial Literacy

Relatable advice on money is coming to the airwaves, and it’s being presented by trusted voices in the community.

Equifax Foundation and WABE, Atlanta’s NPR and PBS affiliate, have joined forces to introduce “My Money Mentors,” a new docu-reality series on financial education intended to empower everyday people to become financially confident. 

Released during Financial Literacy Month, the series squarely coincides with Equifax’s larger mission of promoting financial inclusion. If you have ever witnessed the expression on someone’s face when they first learn about their credit report, you know how empowering that knowledge is.

This type of resource is equally valuable for credit professionals who deal with financially challenged borrowers. It’s another resource to enable consumers — especially those who have poor or limited credit — to understand, feel confident, and have control of their financial situation.

Financial topics can come across as daunting, but “My Money Mentors” seeks to change that. WABE’s series addresses everyday money problems in a warm and simple manner, demystifying financial education.

The series features real people navigating pivotal financial decisions — from first paychecks and family planning to entrepreneurship, estate preparation, and student debt.

About “My Money Mentors”

Every episode centers on a different subject — saving money, the basics of finances, budgeting techniques — and includes expertise from area nonprofit executives, money coaches, and consumer activists. It’s the type of no-nonsense advice you might want a friend to provide while having coffee together.

Although the series is Atlanta-based, the problems it addresses — financial stress related to debt, low credit, and creating financial resilience — are universal.

Why WABE?

WABE has provided Atlanta with thoughtful programming for many years. Its reputation and reach establish it as a prime vehicle for the distribution of reliable financial content.

In its alliance with WABE, Equifax is facilitating quality money education to reach households that might not otherwise have access to it. 

This sponsorship furthers Equifax’s mission of educating people to better manage their credit. For example, Equifax has worked with Operation HOPE and Junior Achievement to promote education about credit.

Everyone benefits when they understand the way credit works. Borrowers make smarter choices, lenders encounter fewer surprises, and portfolios stay healthier.

This is why more and more financial institutions and bureaus involve themselves in education ᅳ and it’s not just good PR; it also creates long-term value for everyone involved.

Kate Walker, Chief Marketing and Communications Officer at Equifax, said, “Our partnership with WABE on the My Money Mentors series is designed to empower consumers with the information they need on personal finances and financial health.”

Consumers can listen to “My Money Mentors” on WABE radio broadcasts, at wabe.org, and watch the show on PBS stations nationwide, with episodes also streaming weekly on PBS.org and the PBS App.

It’s free, readily available, and in a format that doesn’t need a college degree in finance to understand. If you’re in the credit counseling business or just want to guide a client toward improved habits, it’s a good place to start.

Programs like “My Money Mentors” remind us that financial literacy doesn’t necessarily come in a textbook. At times, it is more effective when it’s delivered in a neighbor’s radio voice.

For the professionals in the field of credit, it’s a program worth listening to and a useful tool. After all, the more people know about money, the more likely they’ll be to create the futures they want.